Virtual reality set to become a $5 billion industry by 2021
Your weekly guide to Virtuality — Newsletter #69
According to a recent report by PwC, the consumer VR market is expected to be worth $5 billion by 2021, growing at a compound annual rate of 64 percent over the next four years. “There’s no iTunes for VR content now, but our forecast anticipates that sort of marketplace in about three years,” says PwC partner Christopher Vollmer… Read more on Hollywood Reporter
This is Haptical weekly newsletter #69. We bring you an in-depth look at the latest Virtual, Augmented and Mixed Reality technologies, services & products.
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LATEST NEWS
- Polygraph for pedophiles: how virtual reality is used to assess sex offenders. A controversial lab in Montreal is developing virtual reality images that can help build a profile of a pedophile, and determine their risk to society… (Guardian)
- Welsh firms increasingly using VR tech. It has been more traditionally associated with the games industry, but businesses are increasingly switching on to the benefits of virtual reality… (BBC)
- Sony’s PlayStation VR headset sales top 1 million units. Sales of the PlayStation VR headset have “exceeded our expectations,” Atsushi Morita, president of Sony Interactive Entertainment Japan Asia, said in an interview… (CNBC)
ALL VR/AR THINGS APPLE ANNOUNCED THIS WEEK
- At this year’s Worldwide Developers Conference, Apple announced its new augmented reality platform and VR-Ready Macs. Here is a quick round-up.
- You can check out Apple’s official video demo of ARKit here.
- Breaking down Apple’s new augmented reality platform. Apple has just made catching pokémon more immersive. But ARKit could also let the company compete against Google. Here’s what that means. (The Verge)
NEW EXPERIENCES
- Bank Of America and Merrill Lynch launches VR marketing campaign. The financial services company is kicking off the campaign with a series of private events for clients to share its findings on how these future realities will transform business in the very near future. (Bofaml)
- Augmented reality surgery just happened, for real. New technology using AR and MR is helping surgeons plan and position (in real time) patients undergoing ear, nose and throat surgery. (Gizmodo)
- Virtual reality helps Honeygrow worker-bees acclimate. The VR experience is being used for recruitment, to interest potential job applicants… (Philly.com)
INVESTMENT
- Yahoo Japan invests in The Venture Reality Fund. The amount of investment is undisclosed. (Venturebeat)
WHAT PEOPLE SAY ABOUT VIRTUALITY
RESEARCH
- CB Insights brings an updated look at financing trends and startups working in augmented and virtual reality… (Read the report here)
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